Corporate Marketing Strategy Manager
บริษัท ลลิล พร็อพเพอร์ตี้ จำกัด (มหาชน)"Ready to shape our marketing strategies, thrive in the world of communications, and build lasting customer relationships? Join us and make an impact while enjoying competitive compensation, career growth, and a strong market presence in a dynamic, successful organization."
Corporate Marketing Strategy
- Develop comprehensive marketing strategies encompassing communication, public relations, Local Marketing (LM), and Customer Relationship Management (CRM).
- Lead the analysis and management of market data and sales activities, ensuring alignment with target groups and project objectives.
- Strategically plan and analyze market research data, consumer trends, and real estate-related insights.
- Formulate innovative marketing strategies, target specific audience segments, and introduce exciting project concepts and product ideas as part of our Product Mix.
- Adapt marketing strategies to remain competitive, create impactful sales promotion initiatives, and collaborate on annual marketing plans that align with our overarching strategy.
E-Marketing & Public Relations
- Strategically plan and manage communication initiatives through both online and offline channels, maximizing efficiency within budget constraints.
- Define objectives for E-marketing, budgeting, action plans, and sales promotion strategies.
- Analyze, summarize, and evaluate advertising and public relations campaigns related to E-marketing.
Customer Relationship Management
- Develop and manage CRM strategies that build enduring customer relationships and loyalty programs.
- Oversee and optimize the CRM database system, ensuring it aligns with the needs of our target audience.
- Bachelor's or Master's degree in Marketing or a related field, or an MBA.
- Experience at least 5 years within marketing function.
- Experience in the field of real estate industry would be an advantage.
- Experience in team management and possess strong leadership qualities.
- Creative thinking and the ability to generate new ideas for business operations.
- กองทุนสำรองเลี้ยงชีพ
- การฝึกอบรมและพัฒนาพนักงาน
- ค่ายินดีมงคลสมรส
- ค่าอนุโมทนาอุปสมบท
- ทำงานสัปดาห์ละ 5 วัน
- ประกันสังคม
- ประกันสุขภาพ
- มีโบนัสประจำปี
- รางวัลตามอายุงาน
- สวัสดิการกู้ซื้อบ้าน
- สวัสดิการเยี่ยมไข้พนักงาน
- ส่วนลดสำหรับพนักงานในการซื้อบ้านของโครงการ
- เงินช่วยเหลือคลอดบุตร
- เงินช่วยเหลือฌาปนกิจ
- เงินช่วยเหลือผู้ประสบภัยพิบัติ
- เที่ยวประจำปี หรือเลี้ยงประจำปี
- โบนัสตามผลงาน/ผลประกอบการ
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Lalin Property Ltd. (Plc.) was established on 8 September 1988 with the registered capital of 20 million baht. Mr. Taveesak Watcharakkawongse and Mr. Chaiyan Chakarakul are the major shareholders.
The company operates property business under the slogan “House built on good intention”. Our first project was “ Lully Ville”- a townhouse project, it was constructed on Srinakarin and Thupataemee roads. On “Lully Ville” project, we built 800 units of townhouses on 88 rai, which valued at 1,100 million baht. To date, the “Lully Ville” project had entirely been sold out.
Through many years of the operation, we, Lalin Property have never discontinued expanding our property business, even in the economic crisis in 1997. In that year, the company initiated a new marketing strategy for property business. We created a “ Friend get Friend” project and employed the “Bank Secured Down Payment” system of Escrow Account to our projects in order to assure the customers of our reliability.
Besides, Lalin Property is a leader in applying a “take over” strategy to purchase the distressed projects and lands, which are used to secure the NPL at financial institutions. This includes the purchasing of auctioned assets from Financial Sector Restructuring Authority. The “take over” strategy enables Lalin Property to continuously expand property projects and increase its sale volume every year. This brings about our competitive operation cost, which provides us enough room to effectively compete with competitors in the current competitive market.
On an operational phase, Lalin Property focuses on four major town zones, which are: inner, east, north and south of Bangkok.
The company has continuously increased the registered capital to expand its property business. To date, the company bears the paid registered capital of 650 million bath and had been transformed to a public company limited on 3 September 2002.